Selling Exclusive Beats on a Shoe String Budget

Have you ever been sitting on a tiny little budget, or maybe no budget at all, and simply couldn’t get any beat sales for yourself? I bet you’ve told yourself a hundred times, “if only I could make a couple exclusive sales, I could invest that money into promotion and go far”. Well, believe it or not, this is a common problem among most producers.

There is some sort of conspiracy online stating that the majority of top sellers on Soundclick make most of their money from leases. Let me squash the rumors right now: every single person on Soundclick relies on those exclusive sales to pay their bills, no matter who they are. This is simply a fact that you must understand if you plan on making money on Soundclick or anywhere else.

The fact is, selling exclusive beats on a shoe string budget might end up being a little harder than perhaps you would like it to be. No matter who you are, if you have no budget then it’s extremely difficult to get the right audiences. So how can you make a few exclusive sales right now to bring up your promotional budget?

Well it may actually be easier than you thought. However it is like fishing in a much smaller pond, so some patience is going to be required since you’re working on a zero dollar budget basically.

Luckily for you there are several things you can start doing right now to bring in your first couple of exclusive sales. Before we get started sending traffic to your website though, you will need to understand your pricing model.

Are your beats priced to sell or priced to collect digital dust forever?

This is a question that actually should mean more to you than it probably does. The majority of beat sellers don’t worry about pricing they simply price it to what they think is competitive pricing. However if you look at the best producers on the net, they’re normally selling exclusive rights for as low as $300 in most cases.

So the real question is, ARE you of high enough quality to require you to sell your beats for the same price or are you going to have to sell them for lower?

The idea of competitive pricing is actually all about pricing your beats to sell among the competition. So if the competition is selling exclusive rights for $300 and they are better than you by a large margin, then you should absolutely sell your exclusive beats for less than that.

This is just an example. The reality is that the majority of rappers actually don’t have much more than $100 or $200 to spend on exclusive rights. This isn’t a preferred situation but unless you’re willing to turn down a lot of potential buyers due to price restraints, then this is the reality.

Rappers, unlike producers, have no way to earn income from their music in almost all cases. Rappers like to say things like “We’re going to make it,” and that they have connections or whatever else they like to say. It’s basically all total lies and the fact is 99% of rappers are going to be exactly where they are now, five years from now. This is just a reality that perhaps is easier to accept for a producer, since we can make money from our beats in several different ways, but a rapper can’t make any money.

Aside from that, the only real money there is for rappers is what? Can you guess? Placements, TV shows, commercials. Getting your music placed in these market places can earn big bucks. Take a guess what the problem with that is?

Easy. The problem is that you can’t even get placements without a non-sampled, exclusively owned beat. So this is kind of the paradox that rappers find themselves in. They don’t have any money or any means of making good money from their music, yet they need beats they can’t afford to do this.

This is why racking up and selling exclusive beats easily is really a matter of lowering your standards and lowering your pricing. If you are selling your beats for more than $200 each, you better be on Soundclick and other websites as well as have a budget for promotion.

So what if you have $0 and want to start selling exclusive beats more often?

The best way to do this is by utilizing social networks, four in particular. Simply utilizing Facebook, Twitter, Soundcloud, YouTube and Soundclick you can make your first exclusive sales for sure. That is, if your beats are priced right. And I mean priced for YOU! Some people might be worth that $200 or $300, I’ve sold beats upwards of $1,000 or $1,500 each. However some of you might have to sell beats at $50 exclusives, because your quality may not be up to par yet.

I’m not going to go into extraordinary detail over each of these websites, however I would suggest buying our course Nuclear Traffic Meltdown, Automation Mindset, The Beat Down Course and Power.

What I will say is if you want to sell exclusive beats easily on these websites, the best way is simply to create an audience of followers which are targeted to the rap game. This is done on Soundcloud by simply following targeted people from groups on a daily basis at a good rate as to not get into trouble.

Soundclick if starting out and having no budget you should probably use it as your main website. The reason is because since you don’t have any resources, every little bit of help is going to provide you with more success. On Soundclick every lead you send to your page will slightly boost you in the charts. The charts on Soundclick themselves are going to bring you sales, and so it’s good to start with promoting that as your main (for now).

Of course, having said that, you don’t want to die on Soundclick either, so once you get your business off the ground you’re going to want to explore other options.

Soundcloud is a great place to make your first sale, and Soundclick forums can help tremendously as well. But there’s still nothing quite like powering up on the other social networks as well. Using Facebook and Twitter to grow your social following is smart.

When I was first starting, I used (and still use) a Twitter marketing bot to automatically follow and unfollow the right targeted users. Usually people posting up keywords such as “Soundclick”, “Reverb Nation” or other keywords. This enables you to get in touch with more people, and if your beats are priced on the lower side of things then you’re going to be able to see sales just from Twitter marketing alone.

I think this is a good place to stop seeing as we’re surpassing 1,150 words already, but keep these tricks in mind and be sure to purchase a course, consultation or web design to support us and take full advantage of us. We are here to help you sell exclusive beats after all!

Have a blessed day! 🙂