5 Tips to Making Beats that Sell
A lot of people want to know how to sell beats but just like any other product if you don’t make the top quality stuff, you won’t get paid like you do. This is just a fact and there is no other way to explain it better. You need to get your beats up to a higher pay grade if you expect to make more money from your beats online because there is no better way to do this than to make beats that sell right off the bat.
This article will give you five tips to making better beats and succeeding in your market. If making money off of your beats is something you want to do then the only option for you is to first improve the quality of your sound.
There’s a certain style that rappers just love to buy, and when I say “style” you’re probably thinking that I’m talking about a certain genre of music, such as hip hop, rap or whatever. But the fact is any type of beat can sell as long as it’s something that a rap artist or a pop artist would actually put vocals on.
Which brings me to the #1 most important possible thing you need to do in order to make the best beats possible.
1. The Beat Needs to be Artist Appropriate
Now this is something that I had some serious trouble with when I first started making beats. I had something called nibble-itus, which is a real disease look it up (you can find this information absolutely no where, it’s actually a word I made up, don’t look it up).
Nibble-itus is a disease in which you get lots of people saying “good music!”, people sharing appreciation for what you do and your mom likes it, your friends like it, etc… And yet you NEVER make sales. Even the people saying your beats are super dope don’t want to spend a buck on them. Why do you think this is?
It’s because you got nibble-itus!
Nibble-itus can occur for a variety of reasons, but the beat not being artist appropriate is a sure shot to getting it. That could mean getting nothing but nibbles and having beats that sell slowly or not at all. Here’s what I mean by this…
If the beat is not something a rap or pop artist would get on, then it is going to fail no matter what. You can have beats that sound GOOD, but are basically techno or film score or something like that. If you cannot listen to your beat and say “yeah, this is definitely a rap beat” or “a singer could sing on this beautifully”, then it is going to fail out the gate.
Making a beat artist appropriate means actually making something that would work SPECIFICALLY for a song that has lyrics on it. This is NOT actually wide spread knowledge. Anything you make in Reason, Logic or Fruity Loops isn’t necessary a beat that will sell.
2. Not All Beats are Going to Sell… But Learning is Important
This is one of the most powerful tricks for increasing your beat sales online. You need to make better beats and in order to do that you need to pay attention to your catalog. Many people actually just guess that they know which beats are their highest sellers or the ones that go the quickest. But the fact is you don’t know which beats are your top sellers unless you actually compare the numbers.
Looking at the beats which sell quickly is going to be one of the best possible ways to succeed in this market. You will notice that even the song title can make a difference in sales. Why? Because appropriately titling your beat can mean dragging the right eyes to it.
Nobody goes looking for beats completely blank about what they want. They always go with a certain emotion in mind. So they will look for a beat that, for instance, is sad or happy. So they’ll look for names that remind them of what they want.
However in the same breathe, once the beat starts playing that’s going to be the make or break part of the deal. So keep a close eye on which beats sell and how well they do. You might notice some differences in the beats that don’t ever seem to sell compared to the ones that do because I know I have! There has been no better learning tool!
3. Don’t Fight Against the Grain
Listen to your audience. Stop complaining about wanting to be a certain way creatively when it comes specifically to selling beats online. Keep the original ones you love to yourself and keep them for your projects even. There are so many opportunities for making money from music, don’t limit yourself to one opportunity for making money with beats.
But if you want to make beats that sell online then you need to stop fighting against the grain. Make what people want to BUY. If you are unsure of what kinds of beats are going to sell quickly then turn on Pandora or your favorite radio station, as long as it plays mainstream pop and rap music you will find plenty of ideas on what sells.
The basics in terms of selling are that certain genres and types sell easier than others. In my own experience the beats that really fly off the shelves are sad beats, pop beats, summer beats, hip hop beats, beats with samples and trap or street beats.
4. Don’t skimp on the little things
A lot of people want to try to skimp when it comes to the most important things… Attention to detail for ANY producer is always going to be what separates your beats and makes them the beats which will sell easier.
If you aren’t paying attention to every single break and every single bar and looking for things, asking yourself “is this boring or entertaining?” then you’re already failing.
Attention to detail is what separates you from others and it is surely the thing which will make your beats sell faster. Spending an extra 20% of time to make the beats as perfect as possible is one of your best possible bets for increasing overall interest and sales.
5. Make beats and stop messing around!
I heard that the samurai believed if you practice anything for five hours a day that you will master it. I believe this to be quite true and if you want to be a lethal force on the battle field of beat selling you need to get your quality way higher than it probably is right now.
There are a very select few who actually produce beats that sell, and if you want to count yourself among them then you’re going to have to up your game. A lot. This means going to the trouble of actually making sure you are making beats every single day to increase your skill. Break out of your comfort one and go right for the mainstream style beats.
If you are:
A.) Playing video games for more than an hour a day
B.) Watching TV or doing other unproductive things
C.) Not spending at least 5 hours a day on your business
Then you will likely fail.
That isn’t to say you can’t relax, but if you’re not ready to put at LEAST five hours a day into your business every single day, constantly getting your beats more practiced while at the same time learning ways to promote yourself and market your beats, then you are likely going to fail.
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