A Quick Tip for Scaling Your Business

I think there is something to be said for making one thing work before moving onto another thing. When it comes to marketing you should do your best to promote on a single platform and get the kind of attention you deserve before moving to another. It’s OK to quit if you feel that it is a total waste of time and money, but at least make sure to work on one thing at a time and not try to make 10 different platforms work for you simultaneously.

You should invest your money and time into trying to perfect a single tactic. You may find that just Facebook alone can be enough to catapult your business forward. But once you’ve got something working for you, do yourself a favor and make another move after that.

Moving forward in your business is all about making the right kinds of moves. If you start seeing some profit from one marketing tactic, then keep it up, and keep perfecting it. The fact is that MARKETING is actually just tons of TESTING.

But how can you do testing if you have ten different tactics all using at the same time and you have no idea which ones work and which ones don’t?

You need to dedicate the time and energy into making a single traffic source profitable before spending tons of money on other ideas which may or may not work. Move gradually, track your results, and scale up.