Selling Beats Beyond the Net
Selling beats online has never been a bigger industry. These days you can sell your beats on websites like Soundclick, Google and Soundcloud so easily it seems like there’s enough room for everyone and their brother to make a living off of music. Thousands of new musicians surface in the United States every year and there are endless opportunities in the online marketplace for making money from beats.
One thing to keep in mind though is that a few of the guys I know making a living off of their beats don’t do any online marketing at all. This is important to understand because the internet is really only one single marketplace for selling beats. A lot of money can be made from the internet but the offline marketplace is actually a huge gold mine for selling beats online as well.
The main difference is if you plan to promote offline the pricing is different. First of all, you can even use the internet to make offline connections for selling beats, such as connecting with publishing companies for instance. Aside from that, more money can be made by simply utilizing networking offline. You can find clients who are willing to pay top dollar for beats if you put yourself in that position. The question then becomes, where do you find your clientele for these offline purchases?
Most of the time you find that it’s a bit harder to market offline because of the vast ever reaching capabilities of the online marketplace. There is so much room to promote on the internet that sometimes it can be made difficult to succeed with the offline world, but a few guys I know are making a living off of just that with no internet experience.
Just keep in mind that finding new clients, offline or online, is something you should be grateful for in terms of ease of use. Though you may feel like it’s hard sometimes navigating through all the information out there on being an internet marketer or otherwise running your business, the fact is it’s as easy as pie compared to how it used to be. Imagine that now your studio can be put together in your home for as low as a couple thousand dollars. That’s for everything including a mic, pre-amp, interface, recording software, a laptop and more.
There was a time when such things cost so much money that you needed a $10,000 budget minimum just to get started making music, and that’s if you went cheap. The switch from analog to digital equipment changed the game, and eventually we find ourselves working with computer programs such as Reason or Fruity Loops which completely revolutionize the industry, making it possible for somebody with just a few hundred dollars to start making their first music right away.
Be sure to explore the offline marketplace as well as I know plenty of people making their living without the use of marketing at all. If you enjoyed this article, check out others in our blog and purchase one of our amazing courses, 1 on 1 consulting or web design.